cultural beings is a deep dive into all things pop culture, digital trends, creators, and gen z.
each volume explores the human experience in the context of current cultural conversations and developments in the social media and digital landscape.
From run clubs to creative workshops, we’re observing a resurgence of third spaces.
With social media leaving people feel more isolated and fatigued than connected, people are turning to offline experiences that offer connection, community, and a sense of purpose.
It’s been a turbulent few years for award shows, but the 2024 season has seen positive development all around.
What role did Creators play and how are they shaping award show content both on and off the carpet? Read all about the new era of pop culture journalism in the latest edition of cultural beings.
With Gen Z and Millennials identifying as the “foodie generations”, it comes as no surprise that food-driven trends are making an appearance across a number of categories right now.
Find out more about the intersection of food trends and culture and how brands can connect in this spaces.
Barbiecore continues to play a meaningful role in redefining feminism in modern times.
In this edition, we explore the fashion and beauty movement from an intersectional lens and take a closer look at the journey of hyperfemininity – from “you can’t sit with us” to being a safe and inclusive space for all.
Fan content is hardly a novelty, but video platforms like YouTube and TikTok have taken fandom to new levels — with trends across all content verticals emerging from popular entertainment releases and making a mark beyond the platforms.
Read all about the evolution of fan content and how co-creation is continuing to shape the world of entertainment.
Welcome to cultural beings – with every edition, I dive into a new topic in the areas of pop culture, digital trends, creators, and gen z.
The first edition breaks down de-influencing, the new trend cycle, why de-influencing is trending now, and what creators and brands can learn from this new movement.